| Top Extremely Important And Powerful Tools You Should Have In Your Bag Pack |
With the tools I'm going to share with you, you'll easily be able to research a niche, gather keywords, build a website, rank the site high in the free natural search listings, capitalize on your competition's weaknesses, and find continuous fresh content to add to your sites. I don't know about you but this top ten tools are just that powerful and important. The best part is, instead of draining your pocket, they can fill it up for you.
What I'm going to share with you today is not something that I brainstorm last night just for the sake of writing an article. This is part of my toolbox in my bag pack for marketing on the internet. All of them are 100 % free to use and were created by top ranking experts in the web design
, SEO
, and internet marketing
fields. You see this experts doesn't just create this tools for fun, there are reasons to why they create it:
With the tools I'm going to share with you, you'll easily be able to research a niche, gather keywords, build a website, rank the site high in the free natural search listings, capitalize on your competition's weaknesses, and find continuous fresh content to add to your sites. I don't know about you but this top ten tools are just that powerful and important. The best part is, instead of draining your pocket, they can fill it up for you. Keyword Research/Suggestion Tool This tool is created by Aaron Wall, author of the renowned SEOBook, is two tools in one. Most of you are familiar with Overture Keyword Suggestion Tool, but this resource from SEOBook is far better. It lets you see the searches per month for the top three search engines, not just one but three like Yahoo, MSN and Google. More than that, it also gives you popular keywords and phrase that match the one you first looked up. It doesn't stop there either. This tool also gives links to major news stories, blog post, videos and Yahoo Answer related to your keywords. Keyword Density Analyzer Tool There are many tools out there called keyword density analyzers, but this one is a top notch one. This is particular keyword density analyzer is by far the easiest to use, most complete and is aesthetically pleasing. All you do is type in the URL to your website or your competitors website and you will have a list of all the keywords your site or competitors site is using and the percentage of usage compared to the total words used. Link Popularity Tool Google cares how popular your site is with other kids. In fact, this is one of the biggest factors in SEO ranking. The way Google interprets popularity is by counting the links from other sites to yours. With this tool you can keep an eye on how popular your site is by seeing how many links all the major search engines are counting back to your sites. You can also see the results from other sites in your niche. AdWords Wrapper I'm sure most of you already know that, when using Google Adwords, it's best to add phrase match and exact match codes to your keywords. For example, if I was using the keyword "PSP Downloads", then I would also include "PSP Downloads" which will allow keywords to be shown for the exact match and phrase match options. It can be a pain to manually add these wraps to each keywords, especially when you are working with 1,000 or more. So I use this tool to get version of each of my keyword or phrase with wraps around them. Then it scrubs out the duplicates and changes everything to lowercase. It's a neat tool to have when you are on a new AdWords campaign. Mini Site Builder NVU is a download-able software that is much like famous Dreamweaver. However, NVU is free. It's a WYSIWYG HTML editor which means you can build websites quickly and you don't have to be an HTML code expert. If you are looking for something better than Frontpage or online template generators, then this is definitely the tool to move into until you can afford the professional programs. You see, it amazes me that programs like this are made free to the public. Send a thank you email to the creators. This is another piece of software that I'm surprise is available free to the public. It's call Joomla and technically it's classified as a content management system . In case you don't already know what that means, I'll explain. A content management system is a back end administration program attached to a website. This lets you add new pages, images, content, and even multimedia with a few clicks of a button and you don't need any programming background knowledge to actually use it. Joomla comes as a php script that has to be installed to a web server, so at a minimum you will need a hosting service like GoDaddy.com or 1and1.com Once you learn how to install this script, which does have a learning curve, you'll be amazed at the powerful sites you can create within hours. Competition Analyzer Tool The spyfu tool lets you spy on your competitors and practically steal all their campaign data. If you ever wanted to cheat at keyword research by using what you competitors are using then this is the tool for you. When you type in a keyword it tells you:
Keyword Difficulty Tool To all the fellow bum marketers out there, I have the answer to your prayers. You no longer need to worry about how hard, or even if you can rank high for a certain keyword. This tool does the work for you and is reliable. All you do is type in a keyword/phrase and press the submit button. Then the keyword difficulty tool digs into the search engines and researches the saturation of your keyword/phrase. Once it's finished it gives you the keyword a grade based on a 100 point scale (100 being the most difficult to get rank high with). I know you'll love this tool as much as I do. Blog Research Tool Blog Pulse lets you search over 40 million blogs with 40,000 more added daily. Just type in your keyword/phrase and Blog Pulse will find what everyone is talking about in your niche. Use this to do niche research and find the hot button issue your target audience is talking about. The best bloggers write about topics that spark their emotions, which is exactly the type of information we, as marketers, need to know. Warning - I have gotten trapped in this tool for hours doing market research. You'll enjoy how easy it is to study your customer's mind now. There you have it! All the above tools are free and if used correctly can easily make your marketing efforts faster and laser targeted. Enjoy! |