Should You Use Attraction Marketing Or a List of Friends and Family?

When we first start in Network Marketing the excitement coming from the person enrolling us takes over.
We are most of the times "blinded" by hype and we temporarily lose the common sense we otherwise have.

Been there,done that! I remember the first MLM company I've joined. Everything was described to me as easy to do, best product in the world, the company was growing "faster than Microsoft"...you get the idea.

Chances are that you've heard the same stuff when you first started.

Did you make a list of friends and family? I know I did. I ended up signing up half my neighbors. Well, unfortunately they only stayed in "business" for one month and then...all gone.
I also went to my family and gave them the "faster than Microsoft" pitch. Most of them looked at me with that "I feel sorry for you" facial expression.

One of my husband's friends came by one day about three years ago. After I told her all the "great stuff " my company offered and how the product will ''sell itself" she did sign up with one of the top packages.
I was asked the "what do I do know" question and I answered it the same way my upline answered me:
"Make a list of your friends and family" .
I guess back then the word duplication was not in my vocabulary.

Well, that particular friend/business partner stuck around for about 2 months, on autoship and then she asked me to cancel her account. That's right, she did not even know how to access her back office herself.
I canceled her account, I was used to that by then because I had to do it before for other "business partners". You see, I was so desperate that I was offering to doing all the work for them after they sign up.

I did not know what "qualified prospect" meant back then, I was signing up anything with a pulse just like most of the network marketers still do today.

Now let me fast forward about three years later. I went to see my ex business partner yesterday. We talked for awhile and then she came up with an unexpected question :
"Hey, I have a whole box of products left from your company. I never used them, can you get rid of them and get some of my money back? Maybe you could buy them, just make me an offer..."
Now remember, we are talking about 2 year old expired products kept in a Florida garage.
Did that teach me a lesson? Absolutely! Why would I bother my friends and family when there are thousands of people out there looking for me and for what I have to offer? I just wish that I knew three years ago what I know today.

Unfortunately there are still people out there making that "list". Why do that when you could learn some basic skills and start using attraction marketing. There are people out the looking for YOU, I promise you that.

Learn to be the hunted instead of the hunter!

I was reading Mike Dillards Magnetic Sponsoring course and he mentioned at some point that family and friends are most likely "tire kickers" . When our friend asked for her money back that made perfect sense.
She was not looking for me, I was pursuing her instead. I was not in Network Marketing, I was in the Convincing Business.

The point I'm trying to make is that not everyone wants what you have. I know, I know!... You have the best product, company and comp plan. Guess what? It does not matter.
What matters is what skills you have and if you target the right market.
Yes, friends and family might ask YOU about your business later on after they've seen a change in your lifestyle.

Learn the basics of attraction marketing and give your friends a break.