High Ticket Products - Secrets of Selling High Ticket Products

Think about it in your own life. If you spend $100 to learn something versus spending let's say $10,000 to learn something, which of those two things, even if it was exactly the same thing, which one would you work harder at?

Let's just open that up. I'm just going to ask you that. I'm just going to put you on the spot. If you bought a $100 ebook that taught you how to improve your membership income, or you paid $10,000 for a course that taught you how to build your membership income, which of these two products would you probably work harder at to make work?

Caller: Definitely the one you have more invested in. You want to make sure you get your money's worth.

Sean: Absolutely. Anybody else agree with the caller on this?

What happens is if somebody pays you $5,000 or $10,000 to learn how to do things the way that you're doing it, obviously it shows that they have more intent. They're really willing to put their money where their mouth is.

But what happens to the person who spends the money psychologically is that they work harder. They're going to do everything necessary to grow their particular business.

The idea here is that when you can step people up to the next level and you can actually do some accountability, you can take them by the hand and help them duplicate your business, then it becomes worth a whole lot more.

What I want to do now is switch over - and again, you may be thinking, "Wow, I can't imagine somebody would feel like they would pay $5,000 or $10,000 for what I can teach them."

I'll show you some things in your own business and I'll take questions from everybody, but in your own business - I'm looking at every one of these niches, and every one of you have a skill that you can sell for between $5,000 and $10,000.

What I want to do first is build a picture for you on why having a $5,000 product, having a $10,000 product, or even starting with a $500 or $1,000 product will give you more long-run income and more satisfaction online than having a lower ticket product, for example a $97 product or I know some of you may have a low-priced product, a $37 or $50 product.